Gregory Murphy - WEICHERT, REALTORS® - Briarwood Real Estate



Posted by Gregory Murphy on 6/20/2019

If you plan to sell your house, you likely will need to craft a home listing. As such, you may want to put together an outline of the information that you'd like to include in your home listing to optimize its effectiveness.

Now, let's take a look at three things that every seller should include in his or her home listing.

1. Home Price

The price of your home likely will play a major role in how quickly your residence stirs up interest from homebuyers, and for good reason.

If you offer a competitive price for your residence, you should have no trouble generating substantial interest in your house as soon as it becomes available. Comparatively, if your home is overpriced, your risk alienating potential buyers. Or, if your residence is underpriced, you may miss out on an opportunity to maximize the value of your house.

Performing a home appraisal often serves as a great way to get an accurate valuation of your house.

Also, look at the prices of comparable houses in your city or town. This will help you understand how your residence stacks up against the competition so that you can price your home accordingly.

2. A Detailed Home Description

What sets your house apart from other residences? Ultimately, if you create a detailed description of your home's features, you can increase the likelihood of a fast, profitable home sale.

When you put together a detailed description of your home, be honest. That way, you can empower homebuyers with the insights they need to determine whether your residence is right for them.

In addition, copy edit your home description before you publish your home listing. Because if your home description is littered with grammatical errors, these mistakes may drive potential buyers away from your residence.

3. Nearby Attractions and Landmarks

If your home is located near amusement parks, national monuments, schools or other popular attractions or landmarks, you should incorporate this information into your home listing. By doing so, you can further differentiate your residence from the competition.

Don't forget to provide details about how far away your home is located from nearby attractions and landmarks too. For instance, if your house is only a 5-minute drive from a top local park, you should include this information in your home listing.

If you want to get the most out of your home listing, it pays to hire a real estate agent as well. With a real estate agent at your side, you can create an in-depth home listing that will hit the mark with prospective buyers.

A real estate agent understands exactly what it takes to create an effective home listing. He or she will learn about your residence and your home selling goals and ensure that your home listing stands out from others.

Ready to craft an engaging home listing? Use the aforementioned tips, and you can boost your chances of creating a terrific home listing in no time at all.





Posted by Gregory Murphy on 9/27/2018

Family members and friends are loved ones who play important roles in your life. However, when it comes to sharing the news that you've decided to sell your home, it sometimes can be difficult to prevent these loved from sabotaging your home sale.

Lucky for you, there are many simple ways to reduce the risk that loved ones can hinder your ability to sell your residence.

Now, let's take a look at three tips to keep family members and friends involved in the home selling process.

1. Meet with Family Members and Friends

Don't wait to inform family members and friends about your decision to sell your house. Instead, meet with loved ones so you can discuss your home selling plans with them.

Face-to-face meetings with family members and friends are ideal. These meetings will allow you to explain why you decided to sell your home, where you plan to move and much more.

In addition, meeting with family members and friends shows loved ones that you care about their thoughts and feelings. It also sets the stage to involve your loved ones in the home selling process – something that may help you get the best results possible.

2. Respond to Loved Ones' Home Selling Questions

In all likelihood, family members and friends will have lots of questions about your decision to sell your home. If you plan ahead for potential questions, you should have no trouble responding to loved ones' queries accordingly.

It may be tough to move further away from loved ones. But if you prepare before you meet with family members and friends, you can improve your chances of remaining calm, cool and collected as you share your home selling news.

Furthermore, it is important to remember that loved ones might not always agree with your home selling decision.

On the other hand, family members and friends should be ready to stick with you and support your decision, regardless of whether they agree with it. By doing so, your loved ones can provide you with the assistance you need to streamline the home selling process.

3. Discuss Your Options with a Real Estate Agent

For those who want to get their loved ones involved the home selling cycle, meeting with a real estate agent may prove to be a great first step.

A real estate agent can provide recommendations and suggestions about how to share your home selling news with family members and friends. Plus, this housing market professional can respond to your home selling concerns and queries at any time.

Perhaps best of all, a real estate agent will serve as a great guide throughout the home selling process. He or she will help you add your residence to the real estate market, promote your house to potential property buyers and negotiate with homebuyers on your behalf.

Don't worry about telling family members and friends about your decision to sell your house. Conversely, use these tips, and you can prevent your loved ones from sabotaging your home sale.




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Posted by Gregory Murphy on 8/30/2018

Summer brings warm temperatures and plenty of sunshine. It also may serve as the best time to sell your house, and perhaps for good reason.

Many families relocate during summer to ensure that children can enroll in school before the new school year begins. Plus, summer often means longer days and extended vacations, ensuring that many homebuyers have extra time to browse properties.

For a home seller, it is important to allocate the necessary time and resources to get your home ready for the summer housing market. Lucky for you, we're here to help you do just that.

Here are three tips to prep your home for the summer real estate market.

1. Clean Up Your Home

Vacuuming the rugs, wiping down the walls and performing other home cleaning tasks is essential for home sellers, particularly during summer.

If you spend some time cleaning up your residence, you'll be able to improve your chances of making a great first impression on homebuyers. In addition, keeping your residence neat and tidy may help you show off the true beauty of your home, increasing your chances of maximizing the value of your property.

Also, don't forget to get rid of clutter before you add your house to the real estate market. By doing so, you can show homebuyers the true size of your living space.

2. Focus on the Landscaping

Your home's curb appeal will play a key role in its ability to generate interest from homebuyers.

For instance, a messy, weed-filled front lawn likely will be an eyesore to homebuyers. Comparatively, a clean, pristine front lawn will help your home sparkle in homebuyers' eyes.

Mow your lawn regularly – you'll be glad you did. With a beautiful lawn, your home will dazzle. As a result, a stunning lawn may help your residence stir up plenty of interest from homebuyers.

3. Offer the Right Price

Summer represents a popular time for homebuyers to look for bargains. In fact, many homebuyers may look to purchase a home at a below-average price, make various home improvements and "flip" it for a profit during summer.

An informed home seller will be able to set the right price for a residence from the get-go. If you learn about the prices of comparable homes in your city or town, you should have no trouble establishing a competitive price for your house.

Furthermore, working with an experienced real estate agent often is a great idea to maximize the value of your home. Your real estate agent can offer housing market data that you may struggle to find elsewhere, ensuring that you can set the ideal price for your home in summer.

Perhaps best of all, your real estate agent will offer recommendations to help you get your home ready for the summer housing market. He or she will respond to your real estate queries as well, guaranteeing that you can optimize the value of your residence.

Take advantage of the aforementioned tips, and you can streamline the process of selling your home in summer.




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Posted by Gregory Murphy on 8/16/2018

It generally is a good idea to bring your A-game to the home selling journey. Because if you fail to put your best foot forward, it may take many weeks or months to stir up interest in your residence.

Ultimately, there are lots of things that you can do to generate interest in your home, such as:

1. Bolster Your Home's Curb Appeal

Your home only gets one chance to make a positive first impression on buyers. If your residence boasts exceptional curb appeal, your house is sure to make a great first impression.

Typically, upgrading a house's curb appeal can be quick and simple. Performing lawn care tasks like trimming the hedges and removing debris from walkways is ideal. Also, you may want to fix any cracked or damaged home siding.

If you need help with home exterior enhancements, you can always reach out to local professionals for assistance as well. By hiring home improvement specialists, you can bolster your residence's curb appeal without delay.

2. Set an Aggressive Initial Asking Price

The initial asking price you set for your home can have far-flung effects on the house selling journey. If you establish an aggressive initial asking price for your house, you could accelerate the home selling cycle.

To determine the best price for your home, it may be beneficial to conduct an appraisal. Thanks to an appraisal, you can receive a property valuation that you can use to help you decide how to price your house.

In addition, you may want to perform an inspection before you list your residence. After an inspection, you'll receive a report that details any underlying problems with your house. You then can use this report to prioritize home repairs and complete property upgrades so you can get the best price for your residence.

3. Work with a Real Estate Agent

A real estate agent knows what it takes to sell a home as quickly as possible. At the same time, a real estate agent understands how to help a seller maximize his or her house sale earnings. Thus, a real estate agent can provide insights and recommendations that allow you to achieve your desired home selling results.

With support from a real estate agent, you can receive expert guidance as you navigate the home selling journey. A real estate agent will work with you throughout this journey and ensure you can get the help you need to succeed. Plus, a real estate agent will respond to any of your home selling questions and teach you everything you need to know about selling a residence.

When it comes to selling a home, it is important to work hard to accomplish your goals. If you take advantage of the aforementioned tips, you can bring your A-game to the home selling journey. As a result, you can boost the likelihood of enjoying a memorable house selling experience.




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Posted by Gregory Murphy on 7/26/2018

If you want to achieve the best-possible results during the house selling journey, you need to be flexible. Because if your initial home selling strategy fails to deliver the desired results, you need to be ready to make adjustments.

Now, let's take a look at three tips to help you revamp your home selling strategy.

1. Analyze the Local Housing Market

The local housing market may play a role in your house selling success or failure. If real estate market conditions have changed since you originally listed your home, you need to adapt accordingly. Otherwise, you risk falling behind rival home sellers in a fierce real estate market.

Oftentimes, it helps to monitor home sales in your city or town. This will allow you to see if houses similar to your own are selling quickly. It also enables you to understand how your house stacks up against the competition and may help you find ways to differentiate your home from comparable residences.

2. Review Your Home Listing

If you find that buyers rarely set up home showings or visit open house events at your residence, now may be the perfect time to assess your home listing. That way, you can explore innovative ways to use your home listing to engage and inform buyers about your residence.

Generally, it helps to make a home listing as clear and concise as possible. If buyers can read your home listing and retrieve accurate information about your house, they can determine if your residence matches their expectations.

You may want to include high-resolution images of your home in your listing as well. These images can help you show off the true size and beauty of your residence to buyers. Plus, they may help you distinguish your home listing from all others.

3. Consult with a Real Estate Agent

For those who are struggling to stir up interest in a house, it may be beneficial to hire a real estate agent. In fact, with a real estate agent at your side, you can receive expert assistance as you navigate the house selling journey.

A real estate agent understands what it takes to make a home an attractive choice to buyers. He or she will learn about you and your home and analyze your past house selling efforts. Then, a real estate agent will offer recommendations to help you promote your residence to the right groups of buyers.

In addition, a real estate agent will set up home showings and open house events to showcase your residence to buyers. And if a buyer submits an offer to purchase your house, a real estate agent will help you determine whether to accept, reject or counter this proposal.

As you try to sell your home, you may want to consider revising your house selling plan. Thanks to the aforementioned tips, you can revamp your home selling strategy and move one step closer to enjoying a fast, profitable house selling experience.




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